Hi, I'm Mel, A multi-faceted graphic designer with roots in typography and book design.
I’m big on brand concepts and ideas but I’m also happy to take someone else’s idea and see it through to the end. I believe in establishing principles and design systems – then keep them fresh by exploring the limits of these rules. My design is always based on rational analysis – I need a solid reason to do something – but often lightened by wit. I believe craft and attention to detail make the difference in design. But I also know that great design comes from relationships – so I work hard to understand my clients and their brand and design teams to nurture strong relationships based on mutual respect.
In my free time I'm combining my graphic design knowledge with traditional craft and production methods and create one off pieces. Do have a look at my Instagram account below.
made with Lay Theme 
